€45,000 gross/year
Austria
Marketing / Communications / PR / Advertising, General Management
English, German
in-office
about the company
waterdrop® is an Austrian brand providing innovative solutions to encourage the well-being of consumers by offering premium products and experiences surrounding the quintessence of life — water.
diversity statement
"Everybody is different - thank goodness. That's why we want you to decide how you like to drink your favourite beverage. Still, sparkling, intense, light, on the go or at home - it's up to you. And just like our many colourful flavours, we ourselves are a versatile and diverse team!"
your area of responsibility
As a CRM Automation Manager (m/f/d) you are overseeing the retention & CLV of our existing customers and are responsible for optimizing the communication along the customer journey of our B2C target group
You are continuously working on improving our sales funnel and marketing automation across all our core channels to improve our retention rate and CLV
You continuously analyze our customer cohorts and drive customer research (customer feedback, NPS) in order to derive actionable insights & optimize the customer journey
You own the conception, implementation and analysis of our marketing automation to leverage our business in all markets
You leverage AB-/multivariate Tests and consistently analyse data and performance to measure the effectiveness and derive further optimizations of all automations
You collaborate with the content teams and tech to develop integrated communication with our customers
your profile
You finished a Bachelor’s or Master's degree in Business, Marketing, Business Informatics or any other related field
You have 3+ years of experience in CRM or Marketing overall and are well-versed in customer activation, retention marketing and lifecycle management
You bring a data-driven mindset, like testing different approaches and know your way around Google Analytics.
You have solid expertise in Excel and are familiar with visualization tools such as Google Looker Studio
Besides your analytical know-how, you also stand out with your conceptual skills and have an eye for details
Your ability to prioritize and your structured & strategic working approach enable you to prosper in a fast-paced, and results-oriented environment
You love to work with people from different teams and backgrounds and your profile is rounded off by your fluent English skills
the benefits
An amazing, ambitious and international team in a brand-new HQ in Vienna
Individual development opportunities in one of the fastest-growing e-commerce companies in Europe
€1000,- gross annual training budget, to develop in your field
MyClubs sports vouchers, to have a sporty balance
Monthly sports events (Freaky Fridays), to be active and have fun with your team members
In-house restaurant with subsidized healthy meals, for a break with your colleagues
Discount on your waterdrop purchases
Legendary summer and Christmas parties!