Marketing, Business Development
Global Head of SEO
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A track record of leading globally distributed, highly-effective, engaged organizations of multiple layers across product, SEO, design, and engineering specialties.
Deep domain expertise in SEO / Organic Acquisition, we are looking for a world-class leader to accelerate our success.
An in-depth understanding of the technologies to power organic search, and how SEO enables growth of new users and customer segments.
Experience leading cross-functional teams to build and scale core SEO technology (Programmatic SEO).
Demonstrated experience as a T-shaped leader with the ability to take our current technologies, and close the gap between the “now” and our future vision.
A strong product lens and comprehensive understanding of Canva’s product features and capabilities, and how to translate our vision into the Organic Search landscape.
Experience operating across high-growth, fast-paced organizations, working with stakeholders at all levels to develop an identity for SEO that aligns with the company vision.
Goal-driven. Able to manage multiple, complex projects, with differing deadlines - keep people on track and informed, and ensure the goals are clear and met.
Experience in B2C/B2B internet businesses, online marketplaces or large-scale e-commerce companies is a plus.
We are open to candidates based in our West Coast USA hubs (San Fransisco or Los Angeles), or in Sydney, Australia. Canva is committed to hiring the best person to lead our incredible SEO Group, and as such will also provide visa and relocation support for candidates based outside of these locations.
about the company
At Canva, our mission is to democratise design and empower creativity for anyone and everyone, on every platform. Inspired by a team of talented thinkers, an amazing culture and a remarkable growth trajectory – we’re out to change the world, one design at a time.
"One of our core values at Canva, “Being a force for good” means we are actively working towards a world that isn't just good for a small few, but one that’s good for everyone. We believe deeply that bringing together diversity of thoughts, perspectives and expression is key for building the best product for our equally diverse community."
your area of responsibility
As an experienced growth leader, you’ll play a key role in bringing together expertise across SEO, product, design, and marketing to build a holistic vision and strategy that accelerates Canva’s broader company goals.
You’ll have experience not only leading but growing teams, and will play a key role in owning cross-functional resourcing across product, marketing, SEO, engineering, and operations.
You’ll have experience scaling SEO tech and have built programmatic SEO to drive growth at Canva’s scale.
You’re an expert communicator and collaborator and can rally your teams towards goals that have real business impact.
You believe strategy is as much about deciding what not to do as what to do, and are comfortable making tradeoffs in alignment with the broader company roadmap and goals.
What you'll do
Own Canva’s organic growth via SEO.
Drive organic acquisition strategies and collaborate with teams across the company to see them through to implementation.
Building a scalable and efficient SEO model leveraging programmatic and automated systems to meet Canva's growth and scale.
Directly responsible for leading Canva’s cross-functional SEO group and setting and achieving growth objectives.
Responsible for the big-picture performance of SEO, including deep alignment with broader marketing strategy and performance and core product and marketing experiences.
Responsible for defining and driving team growth plans to ensure delivery of a successful SEO growth strategy, including playing a crucial role in hiring and coaching of key leaders in the team.
Build a framework and process to build a cross-functional SEO roadmap with a team of technical SEO specialists, marketers, product managers, and designers.
Identify key milestones to reach hyper-growth and lead the team to execute against these milestones.
Achieve deep alignment of your plans with teams around the business that rely on SEO to achieve their goals.
Our hybrid work model (in-office & from home) brings our people together for 8 key days a year. The rest of the year you and your team can determine the balance that works best for you.
Unique and flexible leave so you can recharge, give back, support others or focus on your own professional development.
An inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey to support work-life balance.
An annual Vibe & Thrive allowance. This is for you to spend on whatever will support your wellbeing and development. It could be anything, from a Masterclass subscription, to an electronic stand-up desk, a pilates membership, or dinner out with a teammate. Because you know what you need to Vibe and Thrive, better than anyone.
We have virtual and in-office wellness benefits including Canva University, Employee Assistant Programs, Fitness Classes and other benefits to support your physical, mental, and social wellbeing.
Canva For Good program matching your not-for-profit donations and a range of sustainability and ethical initiatives to get involved in.