Senior Marketing Manager - Account Based Marketing – (w/m/d)


Senior Marketing Manager - Account Based Marketing – (w/m/d)


share this job opportunity

competitive salary


Marketing / Communications / PR / Advertising, Media


in-office, flexible

your profile

  • You have 6+ years of experience in Account-based marketing to large accounts in the B2B space or a related discipline, ideally in e-commerce, technology, fintech or financial services-related organizations. A degree in business, marketing or similar is a plus.

  • You have a proven track record designing, executing, and measuring integrated marketing campaigns and outbound programs in partnership with sales in a high-growth environment.

  • You have a background and experience in marketing automation and are familiar with relevant tools and softwares such as HubSpot, Salesforce, Pardot and similar. Experience working with 3rd party vendors, managing budget and contracts is a plus.

  • You are highly organized and you bring excellent project management skills, have a successful track record of project delivery and pay high attention to detail to ensure flawless quality.

  • You have outstanding organizational and prioritization skills that give you the ability to manage multiple projects in a fast-paced environment.

  • You are customer obsessed and numbers driven, have excellent analytical skills and know how to turn analytical insights into marketing actions.

  • You have a highly collaborative approach with excellent stakeholder management skills and a positive attitude, and are capable of building trust with your team and fellow colleagues.

  • You have a strength in presenting new ideas, strategies and campaigns clearly.

  • You have professional proficiency in English (German is a plus) and show excellent verbal and written communication skills.

about the company

Hi! We are Billie, the leading provider of “Buy Now, Pay Later” (BNPL) payment methods for businesses, offering B2B companies innovative digital payment services and modern checkout solutions. We are here to transform and upgrade the operating system of B2B Payments.

diversity statement

"Join an international team of talented, passionate people where drive and merit matter. We work in nimble, cross-functional teams with open communication lines across the company. You’ll be surrounded by smart people from a wide variety of backgrounds from which you can learn and that want to learn from you.

is looking for you!

your area of responsibility

  • Partner closely with the sales and partnerships teams to ensure strong commercial alignment and new business momentum

  • Work with key teams across the company to strategize, execute, and optimize a data-driven ABM strategy to achieve pipeline goals for target accounts, while leveraging account and contact-level insights.

  • Analyze and understand our contacts database as well as ensure updated and complete data for ABM leads.

  • Identify top B2B ecommerce shopping destinations and target accounts using digital and prospection tools.

  • Develop and deploy targeted and integrated multi-channel ABM campaigns, including crafting strategy, aligning internal teams, and project managing execution.

  • Measure engagement of leads and advance progress down the funnel. Optimize touchpoints using data, including top, middle and bottom-of-funnel channels.

  • Apply an experimentation mindset to campaigns to drive, test, learn, and optimize.

  • Iterate and optimize campaigns based on data and analysis of ABM campaigns and tactics.

  • Make sure insights from Sales conversations are incorporated in our campaigns and collaborate with the team on leads follow-up and conversion opportunities.

  • Ensure the team is maximizing the impact of all experiments and campaigns by maintaining organized playbooks, automated systems, and dashboards that track the states and thresholds related to each experiment.

  • Partner with Sales and Analytics teams to raise any tracking or operational challenges.

  • Be a strong partner to Product Marketing Managers to communicate feedback on content, offers, and programs.

the benefits

  • Flexible work hours and trust in your ability to deliver, empowering you to take control of your work-life balance.

  • Up to 6 weeks per year of “Workation”.

  • One of the best Virtual Shares Incentive Programs in the market, so that everyone at Billie is invested in our success.

  • Freedom to balance working from home and the office according to you and your team’s needs. No restrictions, only guidelines and a flexibility-first approach.

  • Our “Catch a Ride with Billie” program gives you a big discount on the Monthly Public Transport pass in Berlin.

  • A yearly development budget to broaden your skill set and horizons. We also offer free German group classes with your colleagues.

  • An English-speaking, multicultural team with more than 46 nationalities from all continents represented in our staff.

  • A one-time relocation bonus if you join us in Berlin.

  • A great office space near Checkpoint Charlie with free gym access, healthy snacks and cereals, fruit, coffee, soda, and beer.


share this job opportunity

join our talent pool and get alerts for dream jobs just like this one